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      Charles Duhigg
      The Power of Habit : Why We Do What We Do, and How to Change

      2013 | Nakladatelství Bohemian Ventures, spol. s r.o.

      In "The Power of Habit", award-winning "New York Times" business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duh…igg brings to life a whole new understanding of human nature and its potential for transformation. Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death. At its core, "The Power of Habit" contains an exhilarating argument: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work. Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives. In "The Power of Habit", award-winning "New York Times" business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be chan…ged. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation. Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death. At its core, "The Power of Habit" contains an exhilarating argument: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work. Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.

      Stav

      Nová více informací

      Skladem do týdne
      Odešleme nejpozději 22. 8. 2025
      359 Kč

      299 Kč

      O knize

      Stav:
      Nová
      Vazba: Brožovaná
      Počet stran: 371
      Jazyk:  anglicky
      ISBN10: 1847946240
      ISBN: 9781847946249
      Vydání: 1
      Vystaveno: 15. 8. 2025 11:30
      Číslo položky: 1346427

      O autorovi

      Charles Duhigg

      Charles Duhigg

      Charles Duhigg sa narodil v roku 1974 v Novom Mexiku. Študoval históriu na Yalskej univerzite a neskôr Business School v Harwarde. Od roku 2006 je spravodajcom denníka New York Times, kde za svoje reportáže získal Pulitzerovu cenu. Medzi jeho najznámejšie úspešné práce patria série článkov Golden Opportunuties , The Reckoning , Toxic Waters .

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